#ChSocM (Church Social Media) Chat Transcript: 3/11/14: Local Reviews -- Where Church, Search, and Social Collide

Where Church, Search & Social Collide – Local Reviews

Prework here: http://j.mp/1cNodmY

Tonight's chat moderated by Paul Steinbrueck (@PaulSteinbrueck)

Topics:
1: Before now had you considered local review sites like Yelp and Google+ Local a part of church social media?
1b: Have you ever checked local listings for accuracy of contact info and to read reviews?
2: Take a moment to Google your church. Is the contact info, map & other info accurate?
2b: Does your church’s Google+ Local listing have any reviews posted to it? If so, what do you think of them?
3: How much do you think positive or negative online reviews might influence someone’s decision to visit a church?
3b: What if anything do you think a church should do if they find a negative review posted?
4: How important do you think it is to encourage church members to post online reviews of their church?
4b: How would you go about encouraging members of a church to post online reviews of their church?
T-Bonus: Do you have any questions about local listings and reviews? What action steps are you going to take as a result of tonight’s chat?

For more on this topic, check out: The Ultimate Guide to Get Positive Online Reviews for Your Church

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#ChSocM Chat Transcript: 3/12/13: Searching & Tracking Digital Presence

Seeking and finding on the Internet! 

How do people find you and your church or judicatory?

#ChSocM Tweetchat (03/12/12)

(03/12/2013)

  

Close

9:03	Regina Heater@reckshow Getting a few technical details together as we gather! #chsocm Tuesday March 12, 2013 9:03 reckshow

9:03	Phil Bowdle@philbowdle Jumping in on the #chsocm chat talking about how we can use Social Media effectively for the church. Tuesday March 12, 2013 9:03 philbowdle

9:03	Brock Webster@B_RockW Hi from Knoxville, TN!!! #ChSoCm Tuesday March 12, 2013 9:03 B_RockW

9:04	Regina Heater@reckshow Welcome to our weekly church and social media (#chsocm) chat, especially those joining in for the first time. Tuesday March 12, 2013 9:04 reckshow

9:04	Steve Kenow@skenow follow along for an hour - social, media, church, and randomness #chsocm Tuesday March 12, 2013 9:04 skenow

9:04	Ryan Kleimola@ryankleimola I don't have enough friends or possibly much to say to necesitate appology for massive number of tweets during #ChSocM tweet chat Tuesday March 12, 2013 9:04 ryankleimola

9:04	Regina Heater@reckshow Grateful for your presence tonight! #chsocm Tuesday March 12, 2013 9:04 reckshow

9:05	MeredithGould@MeredithGould Well, that was exciting! Ok, tweeps. I'll be on the church social media chat for the next hour. Join or mute! #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:05 MeredithGould

9:05	David L Hansen@rev_david @penelopepiscopl Are you chatting tonight? Yay! #chsocm Tuesday March 12, 2013 9:05 rev_david

9:05	Regina Heater@reckshow We’ll get started in a minute with self-introductions, but as ever, we start with prayer. #chsocm Tuesday March 12, 2013 9:05 reckshow

9:05	Regina Heater@reckshow Eternal Spirit, Life-giver, we praise you, we adore you, we give you thanks for your presence with us this day #chsocm Tuesday March 12, 2013 9:05 reckshow

9:05	Episcopal Charities @ECCSonline @MeredithGould 80% of visitors found our church thru FB, Google, or web search. Find out more at tonight's #chsocm Starting now #chsocm Tuesday March 12, 2013 9:05 ECCSonline

9:06	Regina Heater@reckshow We come to you in faith, confident that your Spirit will enlighten our conversation & inspire our visions for ministry. #chsocm Tuesday March 12, 2013 9:06 reckshow

9:06	MeredithGould@MeredithGould @sethhinz Twubs seems even faster than Tweetchat OR Tweetdeck. Whoa! #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:06 MeredithGould

9:06	Regina Heater@reckshow Bless us with hearts open to inquiry & words of wisdom & kindness. #chsocm Tuesday March 12, 2013 9:06 reckshow

9:07	Regina Heater@reckshow And bless our spirits with patience as we wrestle with the gifts of these technologies. Amen. #chsocm Tuesday March 12, 2013 9:07 reckshow

9:07	Steve Kenow@skenow RT @reckshow: We come to you in faith, confident your Spirit will enlighten our conversation & inspire our visions for ministry. #chsocm Tuesday March 12, 2013 9:07 skenow

9:07	Regina Heater@reckshow @ECCSonline You get a gold star! Tuesday March 12, 2013 9:07 reckshow

9:07	Matthew Starner@mlstarner RT @reckshow: And bless our spirits with patience as we wrestle with the gifts of these technologies. Amen. // AMEN! #ChSocM Tuesday March 12, 2013 9:07 mlstarner

9:07	Rev. Laura Everett@RevEverett Joining a tweet chat about Church & Social Media. Follow along at #chsocm or mute me for the next hour... Tuesday March 12, 2013 9:07 RevEverett

9:07	MeredithGould@MeredithGould @reckshow Amen! Tuesday March 12, 2013 9:07 MeredithGould

9:08	David L Hansen@rev_david @RevEverett Hi there! #chsocm Tuesday March 12, 2013 9:08 rev_david

9:08	Regina Heater@reckshow Next up: self-introductions. In addition to your church affiliation, please let everyone how you currently use social media #chsocm Tuesday March 12, 2013 9:08 reckshow

9:08	MeredithGould@MeredithGould @RevEverett <waving> #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:08 MeredithGould

9:08	Regina Heater@reckshow We will assume tweets during this chat yours & do not represent your church or organization #chsocm Tuesday March 12, 2013 9:08 reckshow

9:08	Regina Heater@reckshow Kindly remember we’re here to share with & support one another. Please use DM or email to pitch products/services #chsocm Tuesday March 12, 2013 9:08 reckshow

9:09	Regina Heater@reckshow moderating this chat @reckshow ecumenical. evangelist. @aNunsLife prayer leader. #nerdfighter. believer in Awesome. #chsocm Tuesday March 12, 2013 9:09 reckshow

9:09	Dan Webster@RevWeb Episcopal priest, Baltimore MD, bishop's staff, SM for community building, broadcasting, and narrowcasting Good News. #chsocm Tuesday March 12, 2013 9:09 RevWeb

9:10	Donna Gerold@holycowgirl1 I just became a member of the #chsocm Twub. For live tweets, photos, videos and more, check out twubs.com/chsocm Tuesday March 12, 2013 9:10 holycowgirl1

9:10	Ryan Kleimola@ryankleimola I'm assistant pastor for @TrinityToledo and sometimes manage to manage our online presence. #chsocm Tuesday March 12, 2013 9:10 ryankleimola

9:10	AZ Rork@azrork Amy Rork, #chsocm volunteer for @FPCGV in Texas. We use lotsa SM to connect and reach out: FB, Twitter, IG, Pinterest, Tumblr, etc. Tuesday March 12, 2013 9:10 azrork

9:10	MeredithGould@MeredithGould @penelopepiscopl I'm going to tell folks that you were one of the 1st folks to participate in this chat! #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:10 MeredithGould

9:10	Penny Nash@penelopepiscopl Penny Nash, Episcopal priest, working w/families & young adults & youth. #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:10 penelopepiscopl

9:10	Penny Nash@penelopepiscopl @MeredithGould Cool. And true! #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:10 penelopepiscopl

9:11	David L Hansen@rev_david @MeredithGould @penelopepiscopl Me too, me too! :) #chsocm Tuesday March 12, 2013 9:11 rev_david

9:11	Episcopal Charities @ECCSonline We are a grant maker ($670K) to Episcopal ministry partners, capacity building provider, and program developer in @diocesechicago #chsocm Tuesday March 12, 2013 9:11 ECCSonline

9:11	Seth Hinz@sethhinz Lutheran cradle to graver out of Michigan | Web/media for LCMS | Social etc etc #chsocm Tuesday March 12, 2013 9:11 sethhinz

9:11	MeredithGould@MeredithGould <-Digital strategist, church communications consultant, author, fiercely ecumenical & more! #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:11 MeredithGould

9:11	Penny Nash@penelopepiscopl @rev_david @MeredithGould Also true! Meredith, remember the first attempt with the hashtag? #chsocm Tuesday March 12, 2013 9:11 penelopepiscopl

9:12	Neal F. Fischer@nealffischer <--Director of Communications, Upstate New York Synod, ELCA - FB, Twtr, G+, LinkedIn, & Pinterest. Trying 2 keep up with the curve #chsocm Tuesday March 12, 2013 9:12 nealffischer

9:12	Matthew Starner@mlstarner Current Worship & Media Guy at @JourneyWired LCMS in Grand Rapids, MI - soon to be a Vicar too. Use SocM for Church and Life #ChSocM Tuesday March 12, 2013 9:12 mlstarner

9:12	Regina Heater@reckshow So happy to see all of you tonight! #chsocm Tuesday March 12, 2013 9:12 reckshow

9:12	Cathy Kerr@11oclockscholar Cathy Kerr, Episcopal priest, recovering seminarian, still learning what works in the real word of suburban Philly. #chsocm Tuesday March 12, 2013 9:12 11oclockscholar

9:12	David L Hansen@rev_david @sethhinz Well, not quite in the grave yet, one would hope. #zombielutheran #chsocm Tuesday March 12, 2013 9:12 rev_david

9:12	Dan Webster@RevWeb @holycowgirl1 Hey, senior! Nice to see you here. #chsocm Tuesday March 12, 2013 9:12 RevWeb

9:12	Mary@MECM University communications officer by day, lay person working w/ #ELCA cong. near Baltimore by night. On FB now but looking to expand #chsocm Tuesday March 12, 2013 9:12 MECM

9:12	MeredithGould@MeredithGould Yes, @rev_david, you too! Beloved co-moderator! #chsocm Tuesday March 12, 2013 9:12 MeredithGould

9:12	God the Healer@GodtheHealerDev #chsocm Erin...sliding in the back row. Write weekly devotions. All I can say is I survived today. Tuesday March 12, 2013 9:12 GodtheHealerDev

9:12	Regina Heater@reckshow Tonight we’re taking a cue from Matthew 7: seek & you shall find. #chsocm . Tuesday March 12, 2013 9:12 reckshow

9:13	Regina Heater@reckshow In other words, when people are seeking, how do they find you? #chsocm Tuesday March 12, 2013 9:13 reckshow

9:13	David L Hansen@rev_david RT @reckshow: Tonight we’re taking a cue from Matthew 7: seek & you shall find. #chsocm . #chsocm Tuesday March 12, 2013 9:13 rev_david

9:13	MeredithGould@MeredithGould Ah yes, the 1st attempt at choosing the hashtag resulted in a stream of p!rn in Portuguese. #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:13 MeredithGould

9:13	Regina Heater@reckshow For the purposes of oversimplification, & because this stuff confounds me… #chsocm Tuesday March 12, 2013 9:13 reckshow

9:13	Seth Hinz@sethhinz @rev_david important clarification | thank you! #chsocm Tuesday March 12, 2013 9:13 sethhinz

9:13	Regina Heater@reckshow Let’s use “search” as our codeword for activities that involve ppl finding you on the internets. #chsocm Tuesday March 12, 2013 9:13 reckshow

9:13	AZ Rork@azrork @reckshow Many of our seekers find us through our preschool's website. Amazing! #chsocm Tuesday March 12, 2013 9:13 azrork

9:14	Carolyn Clement@singingcarolyn Hi all, chsocm volunteer & webmaster @TrinityTville. #chsocm Tuesday March 12, 2013 9:14 singingcarolyn

9:14	Rev. Laura Everett@RevEverett @11oclockscholar Hey Cathy, have you connected in real life with @prkanderson yet?! #chsocm ninja in suburban Philly!! Tuesday March 12, 2013 9:14 RevEverett

9:14	Jared Callais@jaredcallais Communications Director for @BrainerdBaptist. Trying to use SM to connect our community by sharing stories and engaging with ?s #chsocm Tuesday March 12, 2013 9:14 jaredcallais

9:14	David L Hansen@rev_david RT @reckshow: In other words, when people are seeking, how do they find you? #chsocm Tuesday March 12, 2013 9:14 rev_david

9:15	Regina Heater@reckshow So, we won't delineate between SEO/Social Sharing,etc. we'll just call it "search." #chsocm Tuesday March 12, 2013 9:15 reckshow

9:15	David L Hansen@rev_david @reckshow Is this Topic 1? #chsocm Tuesday March 12, 2013 9:15 rev_david

9:15	Regina Heater@reckshow T1 do you track how people find your digital presence? #chsocm Tuesday March 12, 2013 9:15 reckshow

9:15	Rev. Laura Everett@RevEverett @sethhinz trying out the idea of 'holy eavesdropping'- listening ecumenically to conversations I wouldn't otherwise overhear! #chsocm Tuesday March 12, 2013 9:15 RevEverett

9:15	Steve Kenow@skenow <- Connectedness. Learner. Intellection. Ideation. Strategic. Lutheran. #chsocm Tuesday March 12, 2013 9:15 skenow

9:15	Deanna Mingo@deannamingo Late but happy to be joining tonight :) #chsocm Tuesday March 12, 2013 9:15 deannamingo

9:16	Regina Heater@reckshow @rev_david No... just trying to set a framework for the topics so it doesn't devolve into definitions. :) #chsocm Tuesday March 12, 2013 9:16 reckshow

9:16	Seth Hinz@sethhinz t1: yes, google analytics #chsocm Tuesday March 12, 2013 9:16 sethhinz

9:16	MeredithGould@MeredithGould @reckshow Oh thank GOD because the moment you/we say "SEO," people freak out/collapse. #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:16 MeredithGould

9:16	Paul Steinbrueck@paulsteinbrueck @reckshow T1: Most people find our church online using search engines. Personal invites from friends are also big. #chsocm Tuesday March 12, 2013 9:16 paulsteinbrueck

9:17	Gawain@padremambo @chsocm Episcopal priest in Westchester Co. Community organizer. Dean. Cat herder. Dilletante. #chsocm Tuesday March 12, 2013 9:17 padremambo

9:17	Episcopal Charities @ECCSonline T1: We do not but would love to hear abt tools, strategies others use to track digital visitors #chsocm Tuesday March 12, 2013 9:17 ECCSonline

9:17	Carolyn Clement@singingcarolyn RT @reckshow: T1 do you track how people find your digital presence?// Yes, with Google Analytics. #chsocm Tuesday March 12, 2013 9:17 singingcarolyn

9:17	Rev. Laura Everett@RevEverett @11oclockscholar awesome! Great to have you in the #chsocm conversation tonight. Tuesday March 12, 2013 9:17 RevEverett

9:17	Tay Moss@taymoss <-Anglican priest in Toronto. Been making digital media on the side since mid-90's. #chsocm Tuesday March 12, 2013 9:17 taymoss

9:17	MeredithGould@MeredithGould @reckshow Not sure what you mean by tracking people to find me? #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:17 MeredithGould

9:17	Matthew Starner@mlstarner T1: Yes - use Google Analytics and StatCounter for website. #ChSocM Tuesday March 12, 2013 9:17 mlstarner

9:18	God the Healer@GodtheHealerDev #chsocm T1 I use google analytics. Tho I never check it. Tuesday March 12, 2013 9:18 GodtheHealerDev

9:18	Jared Callais@jaredcallais T1: google analytics (but probably don't use it to its full capability) #chsocm Tuesday March 12, 2013 9:18 jaredcallais

9:18	Rev. Laura Everett@RevEverett T1: finally put my Twitter handle on my business card & email signature. May not meet me there, but aspirational? #chsocm Tuesday March 12, 2013 9:18 RevEverett

9:18	Regina Heater@reckshow T1 Clarification - whether you are an individual or an org doing #chsocm, do you track how ppl find your site/FB page/Twitter. Tuesday March 12, 2013 9:18 reckshow

9:18	MeredithGould@MeredithGould Never mind. Needed to reread the T1 #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:18 MeredithGould

9:18	Seth Hinz@sethhinz t1 churches need to get more deliberate with the "So.. How'd you hear about us?" Maybe ask when handing them the free mug #chsocm Tuesday March 12, 2013 9:18 sethhinz

9:19	Tay Moss@taymoss T1: yes. Sitemeter. Google is the most common way people find us. #chsocm Tuesday March 12, 2013 9:19 taymoss

9:19	David L Hansen@rev_david T1 - Yes. Google analytics. Blogger stats. Mutual connections. Stories are best. I love the stories people share with me. #chsocm Tuesday March 12, 2013 9:19 rev_david

9:19	Teresa Tysinger@tmtysinger Following along with the #chsocm chat. How do we use it to both effectively connect members and reach out to potential visitors? Tuesday March 12, 2013 9:19 tmtysinger

9:19	Ryan Kleimola@ryankleimola T1: We use JetPack stat tracker as well as google analytics. Haven't spent much time analyzing much of the flow and info. #chsocm Tuesday March 12, 2013 9:19 ryankleimola

9:19	Neal F. Fischer@nealffischer T1: Yes: Google Analytics tracks where people coming to website (main goal) also FB insights. have trouble measuring twtr. (cont.) #chsocm Tuesday March 12, 2013 9:19 nealffischer

9:19	Jared Callais@jaredcallais @reckshow no tracking set up for FB or twitter. What are some options? #chsocm Tuesday March 12, 2013 9:19 jaredcallais

9:20	Steve Kenow@skenow T1 Google Analytics, Webmaster Tools for new v. returning, search v. referral v. direct, terms, locations #chsocm Tuesday March 12, 2013 9:20 skenow

9:20	MeredithGould@MeredithGould T1 Yes. Google analytics, tools on Feedburner, Blogger stats. #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:20 MeredithGould

9:20	Rev. Laura Everett@RevEverett T1 confession: We don't track it, really. I glance at the Wordpress analytics about how folks found my blog, but nothing systematic #chsocm Tuesday March 12, 2013 9:20 RevEverett

9:20	Paul Steinbrueck@paulsteinbrueck @reckshow T1: The best thing any church can do is ask ppl physically visiting their church how they found the church. #chsocm Tuesday March 12, 2013 9:20 paulsteinbrueck

9:20	Dan Webster@RevWeb T1 Several parishes I work with say nearly all their newcomers found them first on the web. #chsocm Tuesday March 12, 2013 9:20 RevWeb

9:20	Joe Rogers@joerogers1970 #chsocm T1- google analytics and webmaster tools. Wordpress stats, dedicated landing pages from fb and twitter Tuesday March 12, 2013 9:20 joerogers1970

9:20	Brock Webster@B_RockW T1, Blog stats, and word of mouth!! #ChSoCm Tuesday March 12, 2013 9:20 B_RockW

9:20	Cathy Kerr@11oclockscholar T1 strange but true, anecdotally, personal invites seem more effective than digital. But I'm not in charge of tracking here #chsocm Tuesday March 12, 2013 9:20 11oclockscholar

9:21	Neal F. Fischer@nealffischer T1 (cont.) I know Klout has a bad rep. But, some numbers are useful to me. #chsocm Tuesday March 12, 2013 9:21 nealffischer

9:21	MeredithGould@MeredithGould T1 Check FB insights for clients but not for myself! #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:21 MeredithGould

9:21	Matthew Starner@mlstarner T1: We also collect that info on our Welcome Card in the bulletin. Most - but not all - newbies will indicate how they found us. #ChSocM Tuesday March 12, 2013 9:21 mlstarner

9:21	Steve Kenow@skenow T1 - for Facebook -> page insights #chsocm Tuesday March 12, 2013 9:21 skenow

9:21	Tay Moss@taymoss T1 - many people find us via postcard maildrops we do 2 or 3 times a year. #chsocm Tuesday March 12, 2013 9:21 taymoss

9:21	Seth Hinz@sethhinz @rev_david excellent! what's the most popular response? #chsocm Tuesday March 12, 2013 9:21 sethhinz

9:22	Penny Nash@penelopepiscopl T1: Personally, no. Not sure it's worth taking the time. #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:22 penelopepiscopl

9:22	MeredithGould@MeredithGould T1 I've been recommending clients build in a question about this in *every* questionnaire they send out #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:22 MeredithGould

9:22	Regina Heater@reckshow T1 in my dental office, the second question I ask a new patient is, "How did you hear about our office." #chsocm Tuesday March 12, 2013 9:22 reckshow

9:22	David L Hansen@rev_david @sethhinz Weddings. I do lots of weddings, and ppl who attended often come back at some point. #chsocm Tuesday March 12, 2013 9:22 rev_david

9:22	Episcopal Charities @ECCSonline @taymoss Geographically, how far from the church do you mail postcards - or do you build your list another way? #chsocm Tuesday March 12, 2013 9:22 ECCSonline

9:22	Rev. Laura Everett@RevEverett @taymoss And how do you determine to whom to send those postcards? #chsocm Tuesday March 12, 2013 9:22 RevEverett

9:22	Seth Hinz@sethhinz @skenow I do like that they have "where the Like came from" // Like box on site accounts for half! #chsocm Tuesday March 12, 2013 9:22 sethhinz

9:22	MeredithGould@MeredithGould T1 Used to use Klout but then got disgusted w/the dodgy methodology & ditched my account. #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:22 MeredithGould

9:23	Regina Heater@reckshow T2 thinking digitally, how are people finding you? Ads? Keyword search? Linksharing? #chsocm Tuesday March 12, 2013 9:23 reckshow

9:24	Deanna Mingo@deannamingo At @soulcitychurch, we've included social media as an option on surveys asking people how they found us. #chsocm Tuesday March 12, 2013 9:24 deannamingo

9:24	Penny Nash@penelopepiscopl T1: Our church is in a tourist area. We get lots of foot traffic that way, but also ppl look us up on the web to find events, times. #chsocm Tuesday March 12, 2013 9:24 penelopepiscopl

9:24	Ryan Kleimola@ryankleimola @sethhinz @skenow I hadn't seen that. New recently? I need to revisit the deeper pages. I typically just glance. #chsocm Tuesday March 12, 2013 9:24 ryankleimola

9:24	Paul Steinbrueck@paulsteinbrueck @reckshow T2: Definitely organic search results in Google thx to SEO #chsocm Tuesday March 12, 2013 9:24 paulsteinbrueck

9:25	Steve Kenow@skenow @sethhinz do the Likes bring ppl to the site? Or, do the Like boxes just drive ppl to Facebook? #chsocm Tuesday March 12, 2013 9:25 skenow

9:25	Jared Callais@jaredcallais T2: traditionally the highest has been keyword search but the top searches are specifically for our church's name #chsocm Tuesday March 12, 2013 9:25 jaredcallais

9:25	David L Hansen@rev_david T2 - Creating shareable content and driving interaction. #chsocm Tuesday March 12, 2013 9:25 rev_david

9:25	MeredithGould@MeredithGould T2 Great question which basically none of my clients can answer when I ask it! #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:25 MeredithGould

9:26	Regina Heater@reckshow T2 used to love to look at the weird combination of keywords people were searching for that got them to my blog #chsocm Tuesday March 12, 2013 9:26 reckshow

9:26	Tay Moss@taymoss @ECCSonline I use the traditional parish boundaries--ends up being about a 15' walk in any dir. =5,000 cards #chsocm Tuesday March 12, 2013 9:26 taymoss

9:26	Neal F. Fischer@nealffischer T2: Being a judicatory not a congregation, we r more #B2B than #B2C most of our growth comes from publications and email marketing. #chsocm Tuesday March 12, 2013 9:26 nealffischer

9:26	David L Hansen@rev_david T2 - Quality content. Intentional delivery. #chsocm Tuesday March 12, 2013 9:26 rev_david

9:26	Deanna Mingo@deannamingo T2: Keyword searches, social media, word of mouth about our church and our pastors. #chsocm Tuesday March 12, 2013 9:26 deannamingo

9:27	Regina Heater@reckshow T2 think concretely - what combination of keywords or Adwords (for example) drive traffic to your websites & #chsocm efforts? Tuesday March 12, 2013 9:27 reckshow

9:27	Cheryl K.@LuckyCharm333 *slipping in late again* #chsocm Tuesday March 12, 2013 9:27 LuckyCharm333

9:27	Ryan Kleimola@ryankleimola T2: About 1/2 our traffic comes from Searches but 1/2 of those are people who type trinitylutheran.org in the search bar #petpeve #chsocm Tuesday March 12, 2013 9:27 ryankleimola

9:27	Brock Webster@B_RockW T2 - The church puts my blog in bulletin, facebook works best for us!! #Church #ChSoCm Tuesday March 12, 2013 9:27 B_RockW

9:27	Regina Heater@reckshow @paulsteinbrueck can you give some specific examples? #chsocm Tuesday March 12, 2013 9:27 reckshow

9:27	Joe Rogers@joerogers1970 T2- just getting started with google and fb ads. Organic search is maybe 40% traffic, 35% referral from other sites #chsocm Tuesday March 12, 2013 9:27 joerogers1970

9:27	Seth Hinz@sethhinz t2 - one of our objectives is to network organizations, tagging them in posts gets us on the their fans radars #chsocm Tuesday March 12, 2013 9:27 sethhinz

9:28	Carolyn Clement@singingcarolyn MT @reckshow: T2 love to look at the weird combination of keywords people were searching for that got them to my blog/Me too! #chsocm Tuesday March 12, 2013 9:28 singingcarolyn

9:28	Paul Steinbrueck@paulsteinbrueck @reckshow I used to look for funky keywords used to find our blog too. :) #chsocm Tuesday March 12, 2013 9:28 paulsteinbrueck

9:28	MeredithGould@MeredithGould @nealffischer Glad you mentioned that. IMO, direct mail can be very powerful for judicatories #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:28 MeredithGould

9:28	David L Hansen@rev_david @reckshow Now we are talking specifics! #chsocm Tuesday March 12, 2013 9:28 rev_david

9:28	AZ Rork@azrork I feel out of #chsocm while helping my kiddo look for the comet. No sighting yet! Tuesday March 12, 2013 9:28 azrork

9:28	Paul Steinbrueck@paulsteinbrueck @reckshow Specific examples of what... specifically? ;) #chsocm Tuesday March 12, 2013 9:28 paulsteinbrueck

9:29	Regina Heater@reckshow @paulsteinbrueck keyword combos? #chsocm Tuesday March 12, 2013 9:29 reckshow

9:29	Gawain@padremambo @chsocm @reckshow usually "Episcopal"; the city; the name of the church. Every new person over the last 8 years has been via the web. Tuesday March 12, 2013 9:29 padremambo

9:29	Steve Kenow@skenow @ryankleimola @sethhinz open the Admin Panel, click on the link to view all insights, then select Likes #chsocm Tuesday March 12, 2013 9:29 skenow

9:29	Neal F. Fischer@nealffischer T2 (cont.) Tried, FB ads with little effect. Minor brag. Our synod was named an @ConstantContact all-star for our emails #chsocm Tuesday March 12, 2013 9:29 nealffischer

9:29	David L Hansen@rev_david Primary key words for my blog: weddings, sermons. Drive a boatload of traffic for me. #chsocm Tuesday March 12, 2013 9:29 rev_david

9:29	MeredithGould@MeredithGould T2 I set up Google search to dump lots of intel about #chsocm into my email box as it hits the interwebs #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:29 MeredithGould

9:29	David L Hansen@rev_david Second place: pop culture stuff and image searches. #chsocm Tuesday March 12, 2013 9:29 rev_david

9:30	Jonathan Grieser@gracerector we have a joint website for episcopal churches in Madison WI, use adwords buy at Christmas, Easter to attract visitors #chsocm Tuesday March 12, 2013 9:30 gracerector

9:30	Regina Heater@reckshow T2a Do you use AdWords or Facebook ads to help people find you? #chsocm Tuesday March 12, 2013 9:30 reckshow

9:30	Seth Hinz@sethhinz @nealffischer ooo. anyone put together a case study with samples? #chsocm Tuesday March 12, 2013 9:30 sethhinz

9:30	Neal F. Fischer@nealffischer @MeredithGould Google Alerts are amazing! I find out so much about our synod and denomination that way. (Good & Bad) #chsocm Tuesday March 12, 2013 9:30 nealffischer

9:30	Steve Kenow@skenow T2 organic search, mostly. Look at Google Trends google.com/trends/ for search terms and related #chsocm Tuesday March 12, 2013 9:30 skenow

9:31	Jonathan Grieser@gracerector connect with others via fb through our ministries and programs--homelessness and concerts #chsocm Tuesday March 12, 2013 9:31 gracerector

9:31	Cheryl K.@LuckyCharm333 RT @nealffischer: @MeredithGould Google Alerts are amazing! //I use Google Alerts all the time. Really keeps me on top of things. #chsocm Tuesday March 12, 2013 9:31 LuckyCharm333

9:32	Regina Heater@reckshow Thinking about the words we value when we talk churchstuff... is anyone actually searching for that to find your church? #chsocm Tuesday March 12, 2013 9:32 reckshow

9:32	Neal F. Fischer@nealffischer @sethhinz sorry, I don't understand what you are asking for specifically. #chsocm Tuesday March 12, 2013 9:32 nealffischer

9:32	Deanna Mingo@deannamingo T2a: Haven't used ads with my church or any clients yet. Curious to hear about others' experiences. #chsocm Tuesday March 12, 2013 9:32 deannamingo

9:32	Jeffrey Stalley@revjeffreyt20 @nealffischer Our congregation was named an All-Star, too. Haven't quite figured it out, just go e-mail notice today. #chsocm Tuesday March 12, 2013 9:32 revjeffreyt20

9:32	Paul Steinbrueck@paulsteinbrueck @reckshow Mostly things like "churches in safety harbor" or "willow creek church in safety harbor" #chsocm Tuesday March 12, 2013 9:32 paulsteinbrueck

9:32	AZ Rork@azrork @sethhinz Believe it or not, I've started paying attention to our G+ recently. Of course, no one is paying attention to it.... #chsocm Tuesday March 12, 2013 9:32 azrork

9:33	Regina Heater@reckshow Tons of reference to "welcoming" in our mission statements, for example, but do people google for "welcoming church yourtown"? #chsocm Tuesday March 12, 2013 9:33 reckshow

9:33	Seth Hinz@sethhinz Working on setting up Google Alerts for each congregation so nothing slips through the cracks #chsocm Tuesday March 12, 2013 9:33 sethhinz

9:33	God the Healer@GodtheHealerDev #chsocm How do you sign up for Google Alerts? Tuesday March 12, 2013 9:33 GodtheHealerDev

9:33	MeredithGould@MeredithGould @sethhinz Haven't had/made time to do that, but so what? It'll change again...next week? #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:33 MeredithGould

9:33	Ryan Kleimola@ryankleimola @sethhinz Waiting on you to do a walk through so I don't have to google how to set up my google+ page #chsocm Tuesday March 12, 2013 9:33 ryankleimola

9:33	Donna Gerold@holycowgirl1 @sethhinz no, need to look into that, please say more about Google + #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:33 holycowgirl1

9:33	Seth Hinz@sethhinz If we were to run Facebook ads, I'd want to make it with a intro video. I can't help but click those #chsocm Tuesday March 12, 2013 9:33 sethhinz

9:33	bec cranford@beccranford #chsocm what does Eucharist, communion look like for virtual communities? Tuesday March 12, 2013 9:33 beccranford

9:34	Neal F. Fischer@nealffischer T2a: I think that FB ads and AdWords are most useful when locally focused. #chsocm Tuesday March 12, 2013 9:34 nealffischer

9:34	Regina Heater@reckshow @azrork @sethhinz read a ton of stuff this week that says G+ is the key to search rankings... #chsocm Tuesday March 12, 2013 9:34 reckshow

9:34	Matthew Starner@mlstarner RT @sethhinz: Working on setting up Google Alerts for each congregation // You must have a LOT of time on your hands! :-) #ChSocM Tuesday March 12, 2013 9:34 mlstarner

9:34	Cheryl K.@LuckyCharm333 Google Alerts: google.com/alerts #chsocm Tuesday March 12, 2013 9:34 LuckyCharm333

9:34	Paul Steinbrueck@paulsteinbrueck @reckshow T2a: I wish our church would use FB ads & AdWords b/c I know they work. But since I'm not on staff. :P #chsocm Tuesday March 12, 2013 9:34 paulsteinbrueck

9:34	Cathy Kerr@11oclockscholar In the church where I was webm, before seminary, open and affirming was a common search term #chsocm Tuesday March 12, 2013 9:34 11oclockscholar

9:34	Donna Gerold@holycowgirl1 I'm liking Twubs but it is moving a little too fast, any way to slow the feed down? #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:34 holycowgirl1

9:34	Seth Hinz@sethhinz @holycowgirl1 Google Places page is huge and can be claimed by the org. You can add photos, etc. Makes search results pretty. #chsocm Tuesday March 12, 2013 9:34 sethhinz

9:35	Steve Kenow@skenow @reckshow Sign in to your account, click on More > Even more. Scroll down to Specialized Search for Google Alerts #chsocm Tuesday March 12, 2013 9:35 skenow

9:35	David L Hansen@rev_david Stepping out. Dinner time. Thanks @reckshow! Great topic tonight! #chsocm Tuesday March 12, 2013 9:35 rev_david

9:35	Seth Hinz@sethhinz @mlstarner haha. I said 'working on' - one bite at a time :) #chsocm Tuesday March 12, 2013 9:35 sethhinz

9:35	MeredithGould@MeredithGould To set up Google alerts: google.com/alerts #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:35 MeredithGould

9:35	Regina Heater@reckshow @azrork I have a link for you... will post it in a bit. #chsocm Tuesday March 12, 2013 9:35 reckshow

9:35	Neal F. Fischer@nealffischer @azrork While I have no interaction on G+ It has helped Google search sending about 8% more traffic to us since we started. #chsocm Tuesday March 12, 2013 9:35 nealffischer

9:35	AZ Rork@azrork @reckshow Many thanks. #chsocm Tuesday March 12, 2013 9:35 azrork

9:36	AZ Rork@azrork @nealffischer So good to know. Thank you. #chsocm Tuesday March 12, 2013 9:36 azrork

9:36	Steve Kenow@skenow @reckshow re: G+ and search engine (read Google) results - big impact, but also alters analytics results #chsocm Tuesday March 12, 2013 9:36 skenow

9:36	Deanna Mingo@deannamingo @MeredithGould Google alerts are so vital for online monitoring. I teach often about the importance of listening. #chsocm Tuesday March 12, 2013 9:36 deannamingo

9:36	Matthew Starner@mlstarner RT @sethhinz: @mlstarner haha. I said working on - one bite at a time :) // Job security, I suppose! #ChSocM Tuesday March 12, 2013 9:36 mlstarner

9:36	Regina Heater@reckshow T3 where is search on your radar/priorities? #chsocm Tuesday March 12, 2013 9:36 reckshow

9:36	Neal F. Fischer@nealffischer RT @sethhinz: @holycowgirl1 Google Places page is huge & can be claimed by org. You can add photos,etc. Makes search results pretty. #chsocm Tuesday March 12, 2013 9:36 nealffischer

9:37	Paul Steinbrueck@paulsteinbrueck @jaredcallais My company specializes in SEO for churches. Here's what we do - ow.ly/iQsdP #ChSocM Tuesday March 12, 2013 9:37 paulsteinbrueck

9:37	Joe Rogers@joerogers1970 @nealffischer @azrork ditto that. A little too easy to manipulate rankings with + but I'll go with it #ChSocM Tuesday March 12, 2013 9:37 joerogers1970

9:37	Steve Kenow@skenow RT @sethhinz: @holycowgirl1 Google Places page is huge and can be claimed by the org. // a must do. #chsocm Tuesday March 12, 2013 9:37 skenow

9:37	Regina Heater@reckshow T3 search/SEO scares me. I can't seem to wrap my head around it. So I avoid it. #chsocm Tuesday March 12, 2013 9:37 reckshow

9:37	Neal F. Fischer@nealffischer RT @gracerector: @MeredithGould or google google alerts// how very googley :) #chsocm Tuesday March 12, 2013 9:37 nealffischer

9:37	Paul Steinbrueck@paulsteinbrueck RT @nealffischer: While I have no interaction on G+ It has helped Google search sending about 8% more traffic to us since we started #chsocm Tuesday March 12, 2013 9:37 paulsteinbrueck

9:38	AZ Rork@azrork T3: @anglibyerian pays a lot of attention to how people find us. I assume that means searches. But we should pay more attn. #chsocm Tuesday March 12, 2013 9:38 azrork

9:38	MeredithGould@MeredithGould So we need to use the churchy-church jargon that we really ought to ditch for tags? #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:38 MeredithGould

9:38	Jonathan Grieser@gracerector @reckshow I wonder if internet search depends in part on geographical location of church we're downtown in the middle of everything #chsocm Tuesday March 12, 2013 9:38 gracerector

9:38	MeredithGould@MeredithGould @nealffischer @gracerector Googling Google alerts: very meta #chsocm Tuesday March 12, 2013 9:38 MeredithGould

9:38	Matthew Starner@mlstarner T3: It's one of the first metrics I check and I try to craft web copy to maximize its impact. #ChSocM Tuesday March 12, 2013 9:38 mlstarner

9:38	Steve Kenow@skenow @reckshow T3 - content over search #chsocm Tuesday March 12, 2013 9:38 skenow

9:38	Joe Rogers@joerogers1970 T3- a little left of center right next to content which is dead center #ChSocM Tuesday March 12, 2013 9:38 joerogers1970

9:39	Steve Kenow@skenow @reckshow T3 consistency (of new posts) over search #chsocm Tuesday March 12, 2013 9:39 skenow

9:40	Seth Hinz@sethhinz Content has taken over keyword loading. Richer content = richer search ranking // Time to blog about your city! #chsocm Tuesday March 12, 2013 9:40 sethhinz

9:40	MeredithGould@MeredithGould T3 My strong preference & prayer is that folks focus on strategy before getting too deep into search. #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:40 MeredithGould

9:41	MeredithGould@MeredithGould T3 Know why you're on the Internet/using social media before jumping in with tech bling #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:41 MeredithGould

9:41	Seth Hinz@sethhinz @MeredithGould just jumping into Simon Sinek this week. Gotta find that "why" #chsocm Tuesday March 12, 2013 9:41 sethhinz

9:41	Episcopal Charities @ECCSonline RT @MeredithGould: T3 Know why you use Internet/using social media before jumping in with tech bling #chsocm twubs.com/chsocm #chsocm Tuesday March 12, 2013 9:41 ECCSonline

9:41	Jonathan Grieser@gracerector in an area w/ very conservative RC bishop & lots of disaffected Catholics we've tried to tailor our adwords to reaching out to them #chsocm Tuesday March 12, 2013 9:41 gracerector

9:42	Paul Steinbrueck@paulsteinbrueck @reckshow T3: Search/SEO is at the top of our priorities - most cost effective way to gain new visitors. #chsocm Tuesday March 12, 2013 9:42 paulsteinbrueck

9:42	Mary@MECM RT @MeredithGould: T3 Know why you're on the Internet/using social media before jumping in with tech bling twubs.com/chsocm #chsocm Tuesday March 12, 2013 9:42 MECM

9:42	Neal F. Fischer@nealffischer T3: Search is important. However, content is a king. Tag your posts if possible and let it fly. Good content is most important. #chsocm Tuesday March 12, 2013 9:42 nealffischer

9:42	Carolyn Clement@singingcarolyn Fresh content is important. #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:42 singingcarolyn

9:43	Neal F. Fischer@nealffischer T3 (cont.): If your content stinks... do you want people coming to read it? #chsocm Tuesday March 12, 2013 9:43 nealffischer

9:43	Ryan Kleimola@ryankleimola T3: I think our message needs to be primary guidance not the hits necessarily. Church isn't called to be popular but to be faithful. #chsocm Tuesday March 12, 2013 9:43 ryankleimola

9:43	Regina Heater@reckshow @paulsteinbrueck you're so postmodern! #chsocm Tuesday March 12, 2013 9:43 reckshow

9:44	Paul Steinbrueck@paulsteinbrueck @skenow @reckshow content over search // it's not either/or but both and. Great content that's optimized. #chsocm Tuesday March 12, 2013 9:44 paulsteinbrueck

9:44	MeredithGould@MeredithGould @paulsteinbrueck But do new visitors convert community members? If so, how do you know that? #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:44 MeredithGould

9:44	ChurchSnob@ChurchSnobTEC Damn DST threw me off for #chsocm chat Tuesday March 12, 2013 9:44 ChurchSnobTEC

9:44	Deanna Mingo@deannamingo T3: I agree... content is key (vs. searches). Relevant and timely content. Plus personal connection. #chsocm Tuesday March 12, 2013 9:44 deannamingo

9:44	Deanna Mingo@deannamingo @ryankleimola Agreed! #chsocm Tuesday March 12, 2013 9:44 deannamingo

9:44	MeredithGould@MeredithGould @nealffischer Please do NOT get me started on how people are clue-free about writing for web readability! #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:44 MeredithGould

9:44	Cathy Kerr@11oclockscholar RT @ryankleimola: T3: our message needs to be primary guidance not the hits... Church isnt called to be popular but to be faithful. #chsocm Tuesday March 12, 2013 9:44 11oclockscholar

9:44	Steve Kenow@skenow @paulsteinbrueck @reckshow agreed, but looking at 1st/2nd - not equal #chsocm Tuesday March 12, 2013 9:44 skenow

9:45	Neal F. Fischer@nealffischer RT @ryankleimola: T3: Think message needs 2 B primary not the hits necessarily. Church isnt called 2 B popular but 2 B faithful. #chsocm Tuesday March 12, 2013 9:45 nealffischer

9:45	Steve Kenow@skenow @paulsteinbrueck there's a dependency - can't optimize search without content #chsocm Tuesday March 12, 2013 9:45 skenow

9:46	Paul Steinbrueck@paulsteinbrueck @MeredithGould The only way to know if visitors b/c part of church is to ask ppl who visit/join the church. #chsocm Tuesday March 12, 2013 9:46 paulsteinbrueck

9:46	Deanna Mingo@deannamingo @paulsteinbrueck @reckshow Do you mean web visitors? I'm curious as to how hits translate into ministry opportunities for you. #chsocm Tuesday March 12, 2013 9:46 deannamingo

9:46	Regina Heater@reckshow T4 time to share your #protips... Tuesday March 12, 2013 9:46 reckshow

9:46	Deanna Mingo@deannamingo @MeredithGould @paulsteinbrueck I just asked the same thing :) #chsocm Tuesday March 12, 2013 9:46 deannamingo

9:46	Regina Heater@reckshow T4 What are your best practices for positioning your church/org to be found when people seek you? #chsocm Tuesday March 12, 2013 9:46 reckshow

9:47	Paul Steinbrueck@paulsteinbrueck @skenow Yes, but if content is not optimized will anyone find it? #chsocm Tuesday March 12, 2013 9:47 paulsteinbrueck

9:47	Dan Webster@RevWeb RT @ryankleimola: T3: Church isnt called to be popular but to be faithful. // I think we can do both. #chsocm Tuesday March 12, 2013 9:47 RevWeb

9:47	MeredithGould@MeredithGould @paulsteinbrueck Right, which loops back to the first question...sorta! And begs this: what do you want to happen? #chsocm Tuesday March 12, 2013 9:47 MeredithGould

9:47	Episcopal Charities @ECCSonline Rotate/repeat essential content that doesn't change [mission] b/c social media crowd is transient. Fresh content still #1. #chsocm Tuesday March 12, 2013 9:47 ECCSonline

9:47	Paul Steinbrueck@paulsteinbrueck @MeredithGould Exactly! #chsocm Tuesday March 12, 2013 9:47 paulsteinbrueck

9:48	Deanna Mingo@deannamingo In terms of searches/SEO, I think the priorities are a little different when it comes to social media for ministry. Just my opinion. #chsocm Tuesday March 12, 2013 9:48 deannamingo

9:48	Deanna Mingo@deannamingo We have a greater responsibility than just driving traffic. #chsocm Tuesday March 12, 2013 9:48 deannamingo

9:48	Steve Kenow@skenow @paulsteinbrueck absolutely, but maybe just for wacky keywords #chsocm ;) Tuesday March 12, 2013 9:48 skenow

9:49	Jonathan Grieser@gracerector @nealffischer @ryankleimola email last night from former member who's moved, looking for church, wanted help reached out 2 me #chsocm Tuesday March 12, 2013 9:49 gracerector

9:49	Neal F. Fischer@nealffischer T4: 1.) Be where the people are. FB, Twtr, Pin, Linked, email, etc. and point them to your site. 2.) Use the tags if you r able. #chsocm Tuesday March 12, 2013 9:49 nealffischer

9:49	Paul Steinbrueck@paulsteinbrueck @reckshow T4: Best practices: everything we talked a/b tonight - Content, SEO, analytics, ask physical visitors how they found you. #chsocm Tuesday March 12, 2013 9:49 paulsteinbrueck

9:49	Seth Hinz@sethhinz t4 @ShaunKing talked a couple yrs back about watching Twitter searches in local community e.g. "please pray for.. " #chsocm Tuesday March 12, 2013 9:49 sethhinz

9:50	Steve Kenow@skenow @paulsteinbrueck @MeredithGould Listened to a prezi by @neilpatel - 1M visitors and no actions is a #fail #chsocm Tuesday March 12, 2013 9:50 skenow

9:50	Matthew Starner@mlstarner RT @deannamingo: We have a greater responsibility than just driving traffic. // We can't fulfill that responsibility if no 1's there #ChSocM Tuesday March 12, 2013 9:50 mlstarner

9:50	AZ Rork@azrork T4: We make an effort to be a part of the community conversation online. They know we're here even if they aren't looking. #chsocm Tuesday March 12, 2013 9:50 azrork

9:50	Jonathan Grieser@gracerector I'm learning that #chsocm is opportunity for ministry, community & pastoral care, whether or not they ever sit in our pews Tuesday March 12, 2013 9:50 gracerector

9:51	Steve Kenow@skenow @reckshow T4 maybe the seekers are the church, not the other seekers #chsocm Tuesday March 12, 2013 9:51 skenow

9:51	Cathy Kerr@11oclockscholar RT @gracerector: #chsocm is opportunity for ministry, community & pastoral care, whether or not they sit in our pews #chsocm Tuesday March 12, 2013 9:51 11oclockscholar

9:51	Neal F. Fischer@nealffischer T4 (cont.): 3.) once content is solid make it great visually. 4.) Should b 1st - Pray that you are helping people find the kingdom. #chsocm Tuesday March 12, 2013 9:51 nealffischer

9:52	Deanna Mingo@deannamingo T4: Optimizing your website and social media profiles, being consistent with content, encouraging members to share/spread the word. #chsocm Tuesday March 12, 2013 9:52 deannamingo

9:52	Carolyn Clement@singingcarolyn MT@gracerector:Learning that #chsocm is opportunity for ministry, community &pastoral care, whether or not they ever sit in our pews #chsocm Tuesday March 12, 2013 9:52 singingcarolyn

9:52	Paul Steinbrueck@paulsteinbrueck @skenow Absolutely right. Visitors must be target audience, site must be inviting, well organized & have good call to action. #chsocm Tuesday March 12, 2013 9:52 paulsteinbrueck

9:52	MeredithGould@MeredithGould T4 Best practice: Start w/strategy that accounts for audience & clarifies goal #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:52 MeredithGould

9:53	Paul Steinbrueck@paulsteinbrueck BTW, since we're talking SEO tonight. If u blog, make sure ur a verified author. Deets: occ.tc/Y6Nhv7 #chsocm Tuesday March 12, 2013 9:53 paulsteinbrueck

9:53	AZ Rork@azrork T4: When folks think of churches in our town, I want them to think of us, even if they've never been in the building. #chsocm Tuesday March 12, 2013 9:53 azrork

9:54	MeredithGould@MeredithGould @skenow @paulsteinbrueck I get a little (more) nuts when I hear people get into the numbers game. Tuesday March 12, 2013 9:54 MeredithGould

9:54	Neal F. Fischer@nealffischer RT @gracerector: Im learning that #chsocm is opportunity for ministry, community & pastoral care.../@Sarcasticluther said same thing #chsocm Tuesday March 12, 2013 9:54 nealffischer

9:54	Deanna Mingo@deannamingo @mlstarner but these are church communities we're talking about. how could no one be there to share? #chsocm Tuesday March 12, 2013 9:54 deannamingo

9:54	Rev. Laura Everett@RevEverett @gracerector so good! Much of the pastoring I do aren't parishioners #chsocm Tuesday March 12, 2013 9:54 RevEverett

9:54	Jonathan Grieser@gracerector @deannamingo too bad it doesn't necessarily help with "average sunday attendance" #chsocm Tuesday March 12, 2013 9:54 gracerector

9:54	Seth Hinz@sethhinz @skenow Well, that'll knock you out.. great point | How do we equip those in the fold for seeking #chsocm Tuesday March 12, 2013 9:54 sethhinz

9:55	Regina Heater@reckshow TBonus forgetting the rules of search, what keywords would you want people to use to find you/your church? #chsocm Tuesday March 12, 2013 9:55 reckshow

9:55	AZ Rork@azrork Must put my sick little spring breaker to bed. Good night, #chsocm friends. Tuesday March 12, 2013 9:55 azrork

9:55	Deanna Mingo@deannamingo Lead Digital Evangelist at @divynmedia, helping churches and nonprofits. Living in Chicago. #chsocm Tuesday March 12, 2013 9:55 deannamingo

9:55	Steve Kenow@skenow @MeredithGould @paulsteinbrueck going faster in the wrong direction gets you lost quicker #chsocm #nostrategy Tuesday March 12, 2013 9:55 skenow

9:56	Regina Heater@reckshow I'd like ppl to google "super amazing awesome #chsocm" moderator to find me. Tuesday March 12, 2013 9:56 reckshow

9:56	Deanna Mingo@deannamingo @gracerector I think it can though, if done well and consistently over time. #chsocm Tuesday March 12, 2013 9:56 deannamingo

9:56	MeredithGould@MeredithGould T4 Understand that church communications ministry is an essential ministry, not a nice-to-have luxury #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:56 MeredithGould

9:57	Jonathan Grieser@gracerector @deannamingo of course #chsocm Tuesday March 12, 2013 9:57 gracerector

9:57	MeredithGould@MeredithGould RT @reckshow: I'd like ppl to google "super amazing awesome #chsocm" moderator to find me.//@rev_david will also show up on that search! Tuesday March 12, 2013 9:57 MeredithGould

9:57	Regina Heater@reckshow @MeredithGould @rev_david VERY true. #chsocm Tuesday March 12, 2013 9:57 reckshow

9:57	Paul Steinbrueck@paulsteinbrueck @skenow @MeredithGould True. Never confuse activity with progress. #strategy #chsocm Tuesday March 12, 2013 9:57 paulsteinbrueck

9:58	MeredithGould@MeredithGould TBonus...alas, I can only think of words I wouldn't want! #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:58 MeredithGould

9:58	Carolyn Clement@singingcarolyn T4 Love that one of the top search terms folks use to find our website is "healing." #chsocm Tuesday March 12, 2013 9:58 singingcarolyn

9:58	Neal F. Fischer@nealffischer RT @MeredithGould: T4 Understand that church communications ministry is an essential ministry, not a nice-to-have luxury #chsocm #chsocm Tuesday March 12, 2013 9:58 nealffischer

9:58	Paul Steinbrueck@paulsteinbrueck RT @MeredithGould: T4 Understand that church communications ministry is an essential ministry, not a nice-to-have luxury #chsocm Tuesday March 12, 2013 9:58 paulsteinbrueck

9:59	MeredithGould@MeredithGould @azrork Aw...sick on spring break. So not fair or fun. Tuesday March 12, 2013 9:59 MeredithGould

9:59	Penny Nash@penelopepiscopl @MeredithGould LOL! Have you tried it yet? #chsocm twubs.com/chsocm Tuesday March 12, 2013 9:59 penelopepiscopl

9:59	Seth Hinz@sethhinz goodnight folks - good to be with you tonight! #chsocm Tuesday March 12, 2013 9:59 sethhinz

9:59	Regina Heater@reckshow Coming up on the hour, we conclude with this prayer from Compline: #chsocm Tuesday March 12, 2013 9:59 reckshow

9:59	Regina Heater@reckshow Guide us waking, O Lord, and guard us sleeping; that awake we may watch with Christ & asleep we may rest in peace #chsocm Tuesday March 12, 2013 9:59 reckshow

9:59	Neal F. Fischer@nealffischer TBonus: In reality - Lutheran, community, servants - ideally? I like super-awesome churchy type #chsocm Tuesday March 12, 2013 9:59 nealffischer

10:00

MeredithGould@MeredithGould @penelopepiscopl The superawesome search? Nah. LOL. Tuesday March 12, 2013 10:00 MeredithGould

10:00

Rev. Laura Everett@RevEverett Tbonus: I would like the search term "Twitter evangelist" to turn up info on me! Brought 6 #church staffers to twitter this wk! #chsocm Tuesday March 12, 2013 10:00 RevEverett

10:00

Regina Heater@reckshow (and if it's not too much trouble, could we also have a Pope who likes to tweet?) Amen. #chsocm Tuesday March 12, 2013 10:00 reckshow

10:01

MeredithGould@MeredithGould @RevEverett Ooooo! Me too. I want "social media evangelist." #chsocm Tuesday March 12, 2013 10:01 MeredithGould

10:01

Regina Heater@reckshow Another hour over already? Thanks to all for your contributions & insights. Join us again, next Tuesday @9pm ET. #chsocm Tuesday March 12, 2013 10:01 reckshow

10:02

MeredithGould@MeredithGould @reckshow Thanks for a totally great chat! #chsocm Tuesday March 12, 2013 10:02 MeredithGould

10:02

Regina Heater@reckshow The transcript of tonight’s chat will be posted on churchsocmed.blogspot.com within a few hours.#chsocm Tuesday March 12, 2013 10:02 reckshow

10:02

Cathy Kerr@11oclockscholar Thanks all--good chat! #chsocm Tuesday March 12, 2013 10:02 11oclockscholar

10:03

Tay Moss@taymoss thanks everybody! Sweet dreams of evangelistic tweets. #chsocm Tuesday March 12, 2013 10:03 taymoss

10:03

Steve Kenow@skenow @sethhinz Use parables. God came looking for Adam/Eve in the garden. Christ didn't build a Field of Dreams, he travelled #chsocm Tuesday March 12, 2013 10:03 skenow

10:03

Neal F. Fischer@nealffischer Thanks to everyone for another entertaining and informative evening together. #chsocm Tuesday March 12, 2013 10:03 nealffischer

10:03

Regina Heater@reckshow Thank you all so much for your contributions and rolling with a complicated topic #chsocm Tuesday March 12, 2013 10:03 reckshow

10:03

Paul Steinbrueck@paulsteinbrueck @reckshow Thx for leading tonight's chat! Thanks to all who contributed! #chsocm Tuesday March 12, 2013 10:03 paulsteinbrueck

 

 

The topics:
T1: Do you track how people find your digital presence?
T2: Thinking digitally, how are people finding you? Ads? Keyword search? Linksharing?
T2a: Do you use AdWords or Facebook ads to help people find you?
T3:  Where is search on your radar/priorities?
T4: Time to share your #protips. What are your best practices for search optimization?
TBonus: Forgetting the rules of search, what keywords would you want people to use to find you?

This week's chat moderated by Regina Heater (@reckshow).